WHO AM I?
My name is Giovanni Guevara, an EXPERIENCE DESIGNER, based in Georgia, U.S.A. My goal is not only creating end-to-end functional and engaging pieces that meet the highest expectations, but my work is geared towards the quality of the customer experience.
I take pride in focusing on bringing other’s ideas to a tangible format and creating media growth-driven products and brands. With a creative career spanning over two decades and a collective experience from no less than three different countries in that span I have worked with big and small companies as well as private clients as a designer, art director and creative services manager either solo or leading design teams.
The world has changed in the last couple of years and I have adapted, listened, researched and learned to stay on top of the competition.
In my spare time I enjoy the pleasure of the open road be it by means of a car or my motorcycle. As well as quality time with family and friends, traveling, exploring the outdoors as well as watching movies, playing video games or catching up with one of the several professional sport leagues indoors.
FIELDS OF SKILL
Project Management | Art Direction | Editorial | Corporate Identity | Environmental Graphics | Typography | Copy Writing | Marketing | Photography | Social Media | Web Design | UX
TOOLS I USE
Adobe Photoshop | Adobe Illustrator | Adobe InDesign | Adobe Premiere | Adobe Acrobat | Quark QuarkXpress | Microsoft Word | Microsoft PowerPoint | Microsoft Publisher | Adobe Dreamweaver | Microsoft Excel
SUCCESSFUL DESIGN
My work is not correctly done until the design piece has a positive and looked after effect in the target audience. It is about putting these people needs first and gear the project towards that goal. True understanding, research and knowledge of the different facets encompassing a brand or product and the intended purpose of the work at hand as well as its market are required to consistently achieve success in my design.
Lived and worked in Metro-Atlanta from 2008 to date